GReat ideas for sustainable organizations

Top 2021 Fundraising Strategies: Mastering Relevant Content Marketing

This is part three in a six-part series. Read part one and part two.  In part one of this series, I outlined my top six fundraising strategies for 2021:  Investing in digital-first fundraising and marketing communications Mastering online user experience and messaging Mastering relevant content marketing Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major…

[VIDEO] Building a Better Grants Strategy Post-COVID

Whether you are new to grants, and re-evaluating how your organization seeks out grant funding, Rachel Werner will go through what you need to know to become more grant ready. Full Transcript: Steven: All right, Rachel, I got 2:00 Eastern. Is it okay if I go ahead and get us started officially here? Rachel: Mm-hmm.…

Taking Advantage of Texts for Fundraising and Supporter Engagement

An M+R benchmarks study found that nonprofit text messaging audiences grew by 26% in 2020, outpacing growth for other popular channels like Facebook and email. To examine just a few reasons why: Text messaging allows for 1-to-1 communication, giving it the upper hand over social media. Text messages have a higher open rate and response…

Use Walt Disney’s Three Chairs Method When Making Your Decisions for Your Nonprofit’s Future

On any given day of the week, nonprofits face multiple decisions, large and small. How do we know we’re making the right ones?  The word billionaire is ubiquitously associated with certain names: Jeff Bezos and Warren Buffett being two of the highest profile in the class. Aside from their immense wealth, one thing that links…