During a campaign, communication is key. In fact, communication is key in most instances (relationships, operations, ordering at a restaurant) but I digress. Today we will talk about how to help your audience visualize the impact their donation can have within your organization and then how to communicate the results when a campaign has ended.
At the beginning of 2021, we made the decision to focus our content on four key justice areas: racial, economic, climate, and health. We realized that most of the important work of civil society today falls within these. Now, we finish the year with our winter issue, which takes a first look at the emerging
How many times can you ask the same supporters for help? Well the answer might come down to the specifics of how we frame donation appeal messaging. If we ask the same question ten times or use a vague call to action no different to the last, we risk sounding repetitive and unimaginative. When it
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach, also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on best practices around sharing tax information with donors. Dear Charity Clairity, First, I’m not really comfortable with the way we
Congratulations! You survived the end-of-year fundraising season! I hope that you smashed your goals and are currently basking in the glow of knowing that you’ll be making an even bigger impact in 2022. However, your work isn’t done yet! After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising